This guide includes links to information sources, tools, and techniques used in putting together a qualitative marketing research proposal At this point there is a page to help with your lit review, put I will add more through the term. Navigate using the tabs above.
If you would like help using the resources, please contact me, Laura Syms
These books may provide good background information. You will need your student id to take print copies out of CBU Library. E-books can be downloaded for a week, or chapters can be saved or printed